The Advantages Offered by Social Media Marketing to Any Internet Marketing Campaign

14 December 2009

Social Media Marketing is the process of promoting your website or business through social media channels and it is a powerful strategy that will get you links, attention and massive amounts of traffic.
Social Media Optimization has been defined as the process of refining a website (optimizing it) so that its awareness and content are easily [...]

Read the full article →

Blogging for Business: Everything You Need to Know and Why You Should Care

5 December 2009

Synopsis
Why do 20 to 40 million Weblogs, or blogs, serve as an outlet for an estimated 32 million readers worldwide? And why do these numbers continue to skyrocket? In “Blogging for Business”, authors Shel Holtz and Ted Demopoulos tell you exactly how and why more companies are incorporating blogs into their business strategies. This smart [...]

Read the full article →

Google AdWords – Christmas Campaigns

1 December 2009

With just a short time to go before Christmas, now is the time to give your AdWords campaigns a final tweak to capitalise on the online sales opportunity presented in the next couple of weeks. Here are a few tips which may help:

Have a look at the latest keyword trends in your sector by using [...]

Read the full article →

Research First Before Starting a Social Networking Website

25 November 2009

With the popularity of social networking software and websites growing at such tremendous rates, designing and starting your own website may seem like a glorious idea! After all, current statistics show that the popular online community, MySpace, receives more visitors a day than Google, a very popular search engine. However, before you make any final [...]

Read the full article →

Website Analytics

23 November 2009

Before commencing work with a new client where analytics is to be deployed for measuring and analysing website performance, there are a few things I like to check out first. Many websites now have Google Analytics tracking code installed as a matter of course, however it is rare to find that any effort has been [...]

Read the full article →

Twitter! Twitter! What is Twitter?

15 November 2009

Everyone online seems to be talking about Twitter these days! But what exactly is Twitter?
This is Twitter.com’s official definition:
“Twitter is a service for friends, family, and co-workers to communicate and stay connected through the exchange of quick, frequent messages. People write short updates, often called “tweets” of 140 characters or fewer. These messages are posted [...]

Read the full article →

← Previous Entries

Next Entries →